We are delighted to announce that Make Studio is now an approved partner agency for ABB. We were awarded the position in November 2018 after a crucial tender process alongside a large pool of applicants. The process involved an intensive vetting process, including on-site workshops in Switzerland, multiple presentations and calls with key decision-makers within the organization. After a significant reduction in the pool of agencies, Make Studio was awarded a place on ABB’s preferred partner list.
A primary consideration that led to our selection was our multi-discipline offering, with the ability to take each campaign from concept to completion. Our services for ABB have included strategy, film, motion graphics and CGI. We complete campaigns without needing additional services, giving ABB the confidence that the delivery will be of the highest quality every time.
ABB is a Swiss-Swedish multinational corporation, operating primarily in power, automation, robotics and heavy equipment. It ranked at number 341 on the Fortune Global 500 list in 2018, with a vast group portfolio and a market capital of around $41 billion.
Make Studio has been working with ABB for four years, specifically in their Power Grids division, delivering global campaigns and content support to their marketing team, including the MicroSCADA Pro campaign in 2017. We have immersed ourselves in the industry during each project, creating a familiarity with both the company and its environment that was another key factor in our selection for the list.
Our win has already resulted in multiple enquiries from within the group, including a product animation for the world’s first submersible transformer inspection robot. We look forward to being able to serve multiple accounts within the group and continue brand guardianship for ABB for years to come.